You might visit stores or websites with more wines than we offer, but we doubt that you'll be able to find a store or website with a more carefully picked array of wines. For the vast majority of wines, we taste them before we purchase – even if they already have a good score from one of the major publications. The wines listed in our website are actually in stock at one or more of our stores.
Our people are knowledgeable without a trace of snobbery. Many on our team have earned upper level certifications from the Court of Master Sommeliers and other respected organizations. Many others have decades of experience selecting and selling wine. We don't just sell wine, we live it.
Our name was Wine Discount Center for decades. While our name has changed, our tradition of low prices has not. We have always been committed to offering the lowest price in the market, every day, on every wine we stock. Not just on sale days, every single day.
We're happy to have you on this website. It's an easy way to browse our selection. But you really have to visit our stores to get a true sense of who we are. If you come to pick up your order, plan to spend a little time. Wine emotes, and it's hard to do that from a computer screen. Five minutes with a Vin Chicago person and you'll see it—to us, selling wine is not a pitch. It's a passion. Join the fun!.